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Everything About Viral Marketing Examples     One of the earliest and most successful examples of viral marketing was The Blair Witch Project.  From an initial budget of just $20,000, the film made $250 million at the box office.  Why?  Because the advertising leading up to the movie was so interesting and compelling that it made people send..

Everything About Viral Marketing Ideas     A great viral marketing strategy for law firms doesn't just happen overnight.  Coming up with successful viral marketing ideas takes patience, awareness of the web, great timing—and a little bit of luck.  If you're having trouble coming up with viral marketing strategies, keep reading: the ..

  Everything About Viral Video Marketing Today, there are over 120 million videos on YouTube, and millions more on other web video services.  With so many videos, how can you put together a video viral marketing campaign that people watch?  The best viral video marketing campaigns can bring thousands or even tens of thousands of new customers to your f..

    What are Web Analytics and How Can it Help my Business?   What is Web Analytics? Web analytics has two primary uses: to log both on-site and off-site internet usage, and to use the data to make improvements to a website as far as content, structure, tagging, linking, and much more.  The most popular web analytic tool is Google Anal..

  Everything About Web Analytics Best Practices   Ten years ago, most websites didn't use any web analytics when trying to attract customers.  Some law firms today have still been slow to catch up to web analytics best practices, and because of that, your firm can take advantage of web analytic services to get a leg up on your competition. &..

    Unbiased Consumer Report on Web Analytics Services   The Best Web Analytics for your Website   If you’re an attorney and you’re finally deciding to access web analytics services, you need to consider your financial resources and whether you’re willing to hire outside help.  A general rule to consider befo..

  Everything About Web Analytics Strategy   Up to 90 percent of law firms today have web analytics available for their use.  Getting the most out of web analytics reporting, though, requires creativity and experimentation.  Designing your firm's web analytics strategy can help you to get more clients and a better overall return on investme..

Web Analytics Tools for Social Networking   Do I need a Web Analytics Tool for Social Media?   If you’re an attorney and you haven’t marketed your services through social networking, it’s likely that you’re behind your competitors in your area.  Some web analytics tools offered by Google and Yahoo can indirectly measure ..

  Everything About Web Marketing Analytics With two thirds of legal clients using the internet to find a lawyer, and web traffic diversifying into social media and mobile websites, it can be hard to know what marketing strategies are working for your firm.  Fortunately, there's no need to guess.  Web analytics marketing can give you solid, rel..

Too often, initial questions like “what's my page rank?” can turn into bad attempts to get a better ranking using outdated information from the web.  Today's information on web page ranking is different than it was even in 2010 or 2011.  If you want to know not just “what's my page rank?” in 2012, but also what to do in order to ..

  Everything About Web SEO Analytics Most website visitors—up to 80 percent—find law firms using organic searches, not paid results.  If your firm is considering switching from pay per click advertising to search engine optimization marketing, you need SEO web analytics to make sure that your strategies are working to deliver the clients yo..

    Determining the Perfect Web Analytics Solution for your Website   Deciding What Web Site Analytics Service to Use for your Firm There are usually four things to consider before reaching your web analytics solution: your needs, the complexity of the web site analytics software, the support provided by the company, and the overall reputat..

When you have a limited amount of time to work on your website marketing every day, you need to spend your time wisely.  Using marketing techniques that can get people to your website in multiple ways is a very efficient use of your time, and in this guide, we'll be talking about one of those techniques.  Website directory submission puts your website in easier..

Over 90 percent of web search traffic comes from just half a dozen major search engine companies.  With so many people on the internet using the same tools to search, free website search engine submission has become very important for any lawyer looking to make sure that his or her website can be found easily online.  If you've never done website search eng..

In today's fast-paced web world, website submissions can be overlooked by some marketing professionals.  It's true that there are many other ways to build your link presence and get better rankings. However, doing a website submission is so quick and so easy that even though it isn't the most flashy technique, it's one you should be using on a regular ba..