24.2-957.2 - Requirements for television advertisements sponsored by a political committee.

§ 24.2-957.2. Requirements for television advertisements sponsored by apolitical committee.

It shall be unlawful for a political committee to sponsor a televisionadvertisement that constitutes an expenditure or contribution required to bedisclosed under Chapter 9.3 (§ 24.2-945 et seq.) unless the followingrequirements are met:


1. It bears the legend or includes the statement: "Paid for by  ............
[Name of political committee]." 

2. A television advertisement supporting or opposing the nomination orelection of one or more clearly identified candidates (i) shall include adisclosure statement, spoken by the chief executive officer or treasurer ofthe political committee, containing at least the following words: "The [Nameof political committee] sponsored this ad."

3. If an advertisement is jointly sponsored, the disclosure statement shallinclude the names of all the sponsors and the disclosing individual shall beone of those sponsors.

4. The disclosure shall be made by visual legend, which shall constitute 20scan lines in size.

5. The content of these visual legends is specified by the Communications Actof 1934, 47 U.S.C. §§ 315 and 317 and this section.

6. The political committee may provide the oral disclosure statement requiredby this section at the same time as the visual disclosure required under theCommunications Act of 1934, 47 U.S.C. §§ 315 and 317, is shown.

7. The advertisement shall include throughout the disclosure statement anunobscured, full-screen picture containing the disclosing individual, eitherin photographic form or through the actual appearance of the disclosingindividual on camera.

8. A political committee may place the disclosure statement required by thissection at any point during the advertisement, except if the duration of theadvertisement is more than five minutes, the disclosure statement shall bemade both at the beginning and end of the advertisement.

9. In its oral disclosure statement, a political committee may choose toidentify an advertisement as either supporting or opposing the nomination orelection of one or more clearly identified candidates.

10. If the advertisement is jointly sponsored, the disclosure statement shallname all of the sponsors and the disclosing individual shall be one of thosesponsors. This provision supersedes any contrary provisions of the Code ofVirginia.

(2002, c. 487, §§ 24.2-943, 24.2-944; 2003, c. 237; 2004, cc. 55, 457; 2005,c. 369; 2006, cc. 787, 892.)