32A-12-401 (Repealed 07/01/11) - Advertising prohibited -- Exceptions.
32A-12-401 (Repealed 07/01/11). Advertising prohibited -- Exceptions.
(1) (a) The advertising of liquor by the department is prohibited, except:
(i) the department may provide for an appropriate sign in the window or on the front of astate store or package agency denoting that it is a state authorized liquor outlet;
(ii) the department or a package agency may provide printed price lists to the public;
(iii) the department may authorize the use of price posting and floor stacking of liquorwithin state stores;
(iv) subject to Subsection (1)(b), the department may provide a listing of the address andtelephone number of a state store in one or more printed or electronic directories available to thegeneral public; and
(v) subject to Subsection (1)(b), a package agency may provide a listing of its addressand telephone number in one or more printed or electronic directories available to the generalpublic.
(b) Any listing under Subsection (1)(a)(iv) or (v) in the business or yellow pages of atelephone directory may not be displayed in an advertisement or other promotional format.
(2) (a) The department may not advertise alcoholic beverages on billboards.
(b) A package agency may not advertise alcoholic beverages on billboards except to theextent allowed by the commission by rule.
(3) (a) The department may not display liquor or price lists in windows or showcasesvisible to passersby.
(b) A package agency may not display liquor or price lists in windows or showcasesvisible to passersby except to the extent allowed by the commission by rule.
(4) Except to the extent prohibited by this title, the advertising of alcoholic beverages isallowed under guidelines established by the commission by rule.
(5) The advertising or use of any means or media to offer alcoholic beverages to thegeneral public without charge is prohibited.
Repealed by Chapter 276, 2010 General Session
Amended by Chapter 284, 2007 General Session